10 Best CRM Software For Your Business with Pros and Cons

A CRM system or software allows business companies to manage customer interaction and customer data. Automating marketing, sales, customer support, and accessing business information are some of the CRM software functions. In addition to these, it also helps in managing partner, vendor, and employee relationships.

Best CRM Software For Your Business with Pros and Cons

10 Best CRM Software For Your Business with Pros and Cons

However, finding an ideal CRM system or software that suits your business requirements can be an arduous job. But don’t worry! This article has provided detailed information about the best CRM software with its features and benefits.

Keep scrolling to study about each of these in detail.

1. Commence CRM

If you are looking for a reliable CRM software to reach success and accelerate your sales, Commence CRM Software is just for you. Their cost-efficient version 5.5 cloud-based CRM system offers various services such as an internal instant messaging system called Conversations, providing features such as individual & group chat, follow features so that managers, organizations, and individuals/employees can interact with each other.

Their e-mail integration service with MS Outlook, Google mail & MS Office enables users to access email regarding sales, project, customers, contact, and various accounts on a single platform. Commence CRM system allows mobile or telephone users to click-and-dial features so that they can easily dial customer numbers with a single click.

Commence CRM system is specially designed for small and mid-size businesses; their services are affordable, which makes it more approachable. Commence CRM Corporation works on a basic mantra to deliver solutions to small businesses, improve their bottom line, and help their business grow.

2. Salesforce CRM

A popular CRM tool comes from the Salesforce stable with different solutions for community cloud, marketing, and analytics. The system helps to track all customer interactions and information in a single location.

Some other features include partner management, sales data, lead management, and marketing automation. Be it in the field or office, and your sales team can effectively and productively use this application. The vendor offers mobile applications for iOS and Android devices with custom reports.

Furthermore, the vendor provides a great free trial plan, which allows you to try out all the essential features first. You can also view the most critical data based on your settings, with an excellent feature- Feed First.

3. Hubspot CRM

Hubspot CRM is regarded as one of the best CRM solutions. The application is available for free. It is easy to use, and your team will learn to use it quickly and effectively, since the system integrates into your process, and no changes are required to be made.

It should be noted that Hubspot CRM is linked to multiple places where most sale processes take place, such as phone calls, e-mails, websites, social media, etc., which is it’s another plus point. Some benefits of using Hubspot CRM include:

  • You can easily create appealing contact and company profiles with the aid of this application.
  • It effectively manages the performance of your agents.
  • It assigns and tracks your deals.
  • Hubspot CRM organizes all the details from your customer’s communication with you.
  • You can also keep track of the organization’s activities, with the help of a detailed dashboard.


Used by businesses to attract, retain, and satisfy customers, Zoho CRM is a web-based platform. The system smoothly integrates with Google applications such as tasks, calendar, contacts, Docs, and e-mail.

Apart from this, one can also access sales records and customer data on android and iOS devices. It is done with the help of the Zoho mobile edition. The vendor offers a free plan. But to have a taste of the advanced features, you may have to subscribe to the paid packages.

5. Nimble

A smart and straightforward CRM, Nimble, is specially designed for Office 365 teams that work inside the Office 365/ Outlook Desktop/ Outlook Mobile Inbox. Team contact management, companies’ business intelligence, templated e-mails with open tracking, etc. are delivered by Nimble. It helps you to grow your business by empowering your company to collaborate as a team. Also, working with office 365, Nimble works with Dynamics CRM.

6. SalesforceIQ

An out-of-the-box CRM, the SalesforceIQ CRM, is suitable for small businesses. It increases your productivity by using the tools of data science. Salesforce CRM leaves you with more time for connecting with people. It is possible by capturing your professional touchpoints from your e-mail and calendar.

7. Freshsales

Equipped with an informed call-to-action and full context about one’s customers. Sales CRM system Freshsales helps sales teams to reach out to each lead effectively. It should be noted that one of its main features is lead management. Thus, the Freshsales CRM helps one to carry out lead scoring effectually. Some other features of Freshsales CRM include –

  • E-mail tracking.
  • Event tracking.
  • Sales Management
  • Analytics & Reporting.

Furthermore, it also saves a lot of your time and resources, since the single contact management hub effectively assigns leads to the right person by territory. Freshsales CRM comes as the fourth edition of the product lineup of Freshdesk.

8. Pipedrive

Creation of sales professionals and adept web developers, CRM system Pipedrive organizes your business leads, thereby giving you a more precise overview of your sales and enabling you to concentrate more on important deals. It is fully mobile-optimized and easy to set up and use.

In addition to this, you can very easily integrate the solution with the most sought-after business systems such as Google Apps, Google calendar, etc. The application can maintain lead relationships, negotiate favorable deals, promotion of the brand, etc.

It is a flexible solution since it allows us to switch on and off modules as and when needed. And it is without affecting the service quality. It also helps you to manage your organization’s sales pipeline efficiently.

9. Insightly

Insightly CRM optimizes your productivity by keeping all your current and prospective data in one place. Some of the functions of Insightly CRM are:

  • Contact management.
  • Sales management.
  • Project management.
  • Task management.
  • Reporting & dashboards.

10. EngageBay

An all-in-one marketing and sales CRM solution, EngageBay is complete with a content management system and allows you to create powerful content and track essential metrics. You can use all its features for free for some time. Some of its features are:

  • Marketing automation.
  • Lead generation.
  • E-mail marketing.
  • Sales Management.

Apart from these, it also has a social media management feature to track and measure channel engagement levels from social media accounts. Moreover, it keeps all marketing and sales material in a single platform, making it easily accessible by all the team members.

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In conclusion, this was an overview of the best CRM systems in the market today. Now that you are through this article, I believe it has become much easier for you to select a CRM software suitable for your business. Keeping in mind your business size, it’s needed, and target clients, choosing a CRM system for it has now become a cakewalk!